Navigating Growth and Innovation in the Niche Porcelain Enamel Coatings Market
In niche markets, delivering results demands deep insights, precise execution, and strong client partnerships. At Eendigo, we excel in turning unique challenges into growth opportunities. Recently, we helped a client unlock the potential of their extensive network by mapping growth opportunities at the account level, providing clear paths for expansion. Our customer-centric approach, with a […]
Why Sales Teams Should Reexamine Territory Design
By Livio Moretti, Eendigo.com In today’s competitive and data-rich sales environment, companies increasingly rely on analytics to make better decisions across operations. One critical aspect that often remains undervalued, however, is territory design — the way accounts are assigned to salespeople or teams. At Eendigo, we’ve seen firsthand how a well-optimized territory design can impact […]
Why Did Italy’s Healthcare Sector Underperform the last 10y Compared to Other Exchanges?
We ran an analysis of the TSR across Europe by sector in the last 10 years. One notable observation from the analysis is the stark underperformance of Italy’s healthcare sector compared to every other exchange. While healthcare in Zurich and Paris saw strong growth with TSRs of 13.4% and 12.8%, respectively, Italy’s healthcare sector struggled, […]
Driving Strategic Growth via Prioritization of an Ocean of Opportunities: Whales, Tunas and Sardines
In today’s competitive market landscape, achieving sustainable growth requires more than just incremental gains—it demands a strategic shift in how resources are allocated, and accounts are managed. Recently, our team at Eendigo partnered with a global leader in market research and insights to address these very challenges. Our mission was clear: to conduct a bottom-up […]
Case Study: Transforming a European Paper Manufacturer for Operational Excellence
August 2024 By Eleonora Rabdau Case Study: Transforming a European Paper Manufacturer for Operational Excellence In this brief case study, we delve into a collaboration between a Eendigo and a mid-sized European paper manufacturer, renowned for its high-quality, customizable products catering to both mainstream and luxury customers. This engagement was initiated to address the significant […]
Building Commercial Excellence in a B2B Scale-up: 5 Myths to Debunk
May 2024 By Andrea Boeri A scale-up is a company that has already validated its business model and achieved a product-market fit. Based on our experience, we would say that when a company reaches an annual turnover of approximately $ 5 -10 million, it starts shifting from finding its product–market fit to aggressively growing. This stage […]
Enhancing B2B Sales with Generative AI: Is It a Real Game Changer?
May 2024 By Livio Moretti and Andrea Boeri When Artificial Intelligence (AI) has just become part of almost everybody’s life, at least because it has been incorporated in many consumer products (even the once humble toothbrush), a new wave is coming with Generative Artificial Intelligence (GenAI). GenAI refers to algorithms (for example ChatGPT) that can […]
Reinventing Consulting: Eendigo Onboarding Program & Growth Tracks
At Eendigo, we ensure that our sense of responsibility and commitment to excellence are effectively transmitted to new team members through our hiring process and own onboarding program, both of which are focused on helping team members experience rapid development and forming a team with a high density of talent. In this article, we will […]
Client Case: Changing the Equity Story of an American Mid-Cap Fund
In this brief case study, we explore a collaboration between Eendigo and a mid-sized B2B industrial player in the European paint and coatings sector, bought by a US Private Equity fund. Through our proprietary commercial excellence diagnostic methodology, we identified and addressed critical organizational challenges, structured a value creation plan, and facilitated a strategic shift […]
Sales Decision Journey: A Framework to Track Progress Before Sales Impact
Examining your sales force through the lens of the Sales Decision Journey revolves around the professionalization of your sales operations For any commercial operation, spanning across any industry, achieving success hinges on understanding the positioning of your customers and potential customers along a continuum between two opposing extremes: (i) those who lack awareness about your […]
